News

Want to keep up-to-date with the latest membership news, as well as learn more about what’s new throughout the digital world? Learn more about Senior Internet and the membership digital industry here.

Want to keep up-to-date with the latest membership news, as well as learn more about what’s new throughout the digital world? Learn more about Senior Internet and the membership digital industry here.

Latest posts

12 April 2017

A new lease of life for the Society of Later Life Advisers

This week saw another exciting launch. We have been working with the Society of Later Life Advisers (SOLLA) for roughly a year, and are proud to say that
06 April 2017

Innovative ways for sports NFP’s to raise cash

Whenever you think about NFPs or charities raising money you probably either picture bright jackets and oversized lanyards of 20 somethings in shopping centres,
05 April 2017

National Fire Chiefs Council's new site is fired up & ready to go!

Last week saw our second launch of March in the form of the National Fire Chiefs Council’s first ever website. In the summer of 2016 we began what will be a long and
30 March 2017

How to encourage referrals

For a membership, non-profit or charity organisation, you have to be careful where your money goes, so coming up with innovative and interesting ways to market and ultimately grow your organisation is
09 March 2017

Are Targeted Ads the future of marketing (& how can CRM help?)

With the increase in internet usage the world over and wider availability of hand-held, internet connected devices we expect targeted marketing to become a key
06 March 2017

A new look for Boots Opticians Franchise’s new site!

We’re delighted to announce the launch of Boots Opticians Franchise’s new website. We are so pleased to have been chosen to work with Boots Opticians, one of
23 February 2017

Life after launch – how a website flourishes

This is always one of the biggest things on our clients’ minds as we’re working through a project with them. For membership organisations updating a website is a long, carefully thought out
21 February 2017

How to increase your website's user engagement

It's fairly common to hear that a client wishes to increase 'user engagement' on their website, but what exactly does this mean? Firstly, let's look at how TechTarget defines
08 February 2017

Mobile vs desktop: websites in a multi-device world

Over the last decade, mobile has a gained a huge slice of traffic on the internet, membership websites included. It is crucial to understand your audience’s usage across
01 February 2017

9 ways your organisation will benefit from a microsite

We love microsites. They are fun to design, build and create and we love seeing how much they benefit our clients. We’ve made a list of just 9 of our favourite reasons why you
24 January 2017

Top tips on how to increase your event attendance

For many membership organisations across the UK and beyond, events are one of the most vital sources of revenue stream and a priced member benefit, so
03 January 2017

Senior’s predictions for 2017

Most would consider 2016 a rocky year at best. We've lost some prominent figures in the world of arts, culture and politics; seen political opinions split nations and flood news and social media outlets
09 December 2016

How much should you spend on a membership website?

One of the biggest factors in selecting a provider is the cost. Websites can cost from £500 to over £500,000, but how much should you pay? Below are some of the key
01 December 2016

Homepage design: Make a good first impression

The homepage for any website is usually the most viewed and visited page and it’s your number one most crucial online tool for gaining members and inspiring your users to take action...
23 November 2016

Making your renewals system work for you and your members

Many membership organisations have a fixed renewal system that renews over Christmas and the New Year. Here are a few tips that could help you better manage your member subscriptions.
04 November 2016

How to encourage your next generation of members

From speaking with clients and non-clients within the membership and not-for-profit sector, it seems clear that encouraging a new generation of industry...
11 October 2016

March of the Penguin! 4 is here to stay

The end of September marked Google’s launch of Penguin 4, an update to their algorithm which stands to change the way we optimise our websites from now on.
06 October 2016

Brand evolution: why is it essential?

The best way to attract website visitors, reach your organisation's goals and ultimately gain members is to be seen. To be seen you need to be memorable and the best way to do this is with branding!
06 September 2016

The art of offline marketing

For almost 20 years we’ve been keeping up-to-date with the latest marketing trends and equipping our clients with the absolute best tools to maximise their exposure to their members.
01 August 2016

Are you engaging your members?

Before we can answer this question, let's define what 'engaging' means. In the web marketing world, the term 'engagement' refers to how your site visitors interact with and...

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