Direct Email

Is your company looking for new ways to promote itself, its products or its services? Do you already have a list of customer email addresses doing nothing? Consider making those addresses work for you with a targeted direct email campaign.

Direct e-mail is an effective way of website promotion. The advantage of using e-mail rather than traditional direct mail is that your message can be sent anywhere in the world and is normally delivered within a few seconds or minutes rather than the days (or sometimes weeks!) it takes for posted mail to be delivered. The second big advantage of e-mail of course is that it is much cheaper to send messages in this way.

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However, just like traditional direct mail, e-mail needs to catch the immediate attention of the reader otherwise it too will end up in the wastepaper bin! We have worked on a number of different direct email campaigns for clients, which have increased traffic to their websites.

With any direct e-mail campaign it is important not to get involved in 'spamming'. Spamming (unsolicited distribution of e-mail) is illegal in most countries. We ensure that we only use approved, opt in e-mail lists and always provide the users with the opportunity to opt out of the service.

In the delivery of direct e-mail, Senior Internet uses SeniorSend, a complete direct e-mail package, allowing you to send out newsletters, advertisements, brochures, e-cards, and more through an easy-to-use web-based interface.

Senior Internet can provide you with a complete direct e-mail service, from copywriting and design to delivery and tracking of your mail shot.